Author Archives: Scott Bowles

The Last Temptation of Joe


Joe Rogan’s trajectory from countercultural comedian to controversial media mogul isn’t just a career pivot. It’s a cautionary tale about the corrupting influence of success.

In the early days, Rogan carved out a unique space in the podcasting landscape. His show was a haven for an eclectic mix of stoners, fighters, and comedy enthusiasts.

The appeal was simple: here was a guy willing to ask questions, challenge assumptions, and occasionally go off on entertainingly absurd tangents about psychedelics or conspiracy theories.

But somewhere along the way, something changed. The platform that once prided itself on authentic dialogue has devolved into an echo chamber of questionable ideas and unchallenged narratives.

Take his sit-down with Mel Gibson. It played out less like an interview and more like a reverent audience with a self-styled prophet. Instead of the probing questions that once characterized his style, Rogan offered only silent nods as Gibson ventured into increasingly controversial territory.

The former UFC commentator who never shied away from calling a fight as he saw it suddenly seemed content to play the role of passive spectator.

His interaction with Donald Trump proved equally revealing. The man who built his brand on being the voice of the everyman transformed into something approaching a courtier, laughing on cue and failing to challenge even the most questionable assertions.

It was a far cry from the Rogan who once prided himself on cutting through artifice and pretense.

Perhaps most telling is the deterioration of his comedy. Rogan’s stand-up, once known for its raw energy and unpredictability, has calcified into a predictable routine of tired culture war grievances and recycled observations.

The edge that once made him compelling has dulled into comfortable mediocrity, protected by the cushion of his massive platform.

The real tragedy isn’t that Rogan has changed his views or evolved his platform. It’s that he’s stopped evolving altogether.

The curious conversationalist who would eagerly dive into any topic has been replaced by a predictable amplifier of whatever his guests bring to the table.

Whether it’s Alex Jones’s conspiracy theories or Gibson’s apocalyptic worldview, Rogan now seems more interested in nodding along than engaging critically.

This transformation speaks to a broader phenomenon in modern media: the way success can paradoxically lead to intellectual stagnation.

With a reported $200 million Spotify deal and millions of devoted followers, Rogan has little incentive to challenge himself or his audience. He’s found a profitable formula and stuck to it, even as it strips away the very qualities that made him interesting in the first place.

The tragedy isn’t that Rogan has changed; it’s that he’s become exactly what he once railed against: a gatekeeper more interested in maintaining his position than pursuing genuine dialogue.

The Joe Rogan Experience has become exactly that—an experience, a bloated, carefully curated product designed to validate rather than challenge its audience.

The Lean News Diet (Redux)


(From the archives, and never more necessary):

My father was a career newspaperman and would turn over in his grave at what I am about to say. But he was cremated, has no tombstone and never believed in the afterlife, so fuck it.

I’m cutting news from my brain diet.

Wait, that’s not completely true; I plan to cut at least 95% of my daily news intake. So I guess I’m going to try a lean news diet.

That means no CNN. No MSNBC. NO FOX.

But I plan to go further. No evening news. No local TV news. No 60 MinutesDatelinesor 20/20s. And, toughest, no late night comedians, who have become the informational standard bearers for liberal news addicts like me.

I had been considering a personal embargo for months, when it became clear that Trump’s ouster and covid’s vaccine were not going to change the tenor of news coverage.

Initially, I could forgive the fret fixation. After all, Trump attempted an insurrection and legally challenged the results of an election. Fairness dictated we tend to worrisome matters.

But then the story morphed into chronicling America’s Bottom Third — the 30 to 40% of U.S. citizens who have turned this era into a Golden Age of Ignorance. QAnoners, Flat Earthers, science deniers and election fraud hucksters became the day’s news narrative. 

Meet the new boss. Same as the old boss.

No. Enough visual junk food. Enough Fear News (it was never fake). I’m done renting worry. 

The gamble here, of course, is the 95% reduction. My loose reasoning is based on what I learned on the cop and film beats: that important news — good and bad — filters naturally to people. Call it the theory of natural infection.

Someone got shot on your block? Your street will literally buzz with gossip. A series of break-ins in your neighborhood? Your next door neighbors are just as worried and probably clustering as threatened primates do. Global warming? A firefighter will tell you when you have to run for higher ground.

It works in the inverse, too. See a great movie? Read a fantastic book? What good is fantasm without someone to tell?

So, in that spirit:

Introducing the Lean News Diet! All the nutrients your brain needs for healthy, informed social interaction — without the bile and bitterness!

The Lean News Diet couldn’t be easier! Just turn off your TV, look only at the day’s headlines, and — Snap! — you’re done! IT’S THAT EASY!

But wait, there’s more! Order the Lean News Diet now, and we’ll double the order! That’s right, call in the next two minutes and you can turn your TV off TWICE!

Let’s see the Lean News Diet in action. These are actual headlines, not actors, unscrubbed from Apple News on the 20th anniversary of 9/11, a news day if ever there was one. See if you can complete the headline or predict the story just from the morsels of information in the Lean News Diet:

“Watch live: Biden marks 20th anniversary of 9/11 in New York, Pennsylvania a…” I’m going to go with “nd D.C.”

“End of eviction moratoriums adds urgency for 3.5 million Americans behind on rent.”Extra! Extra! America urgenter!

“Georgia college faculty, frustrated by lack of COVID…” hmmm, balloons?

“As young talents flee, Afghanistan faces a dying arts…” I’ll guess any word here except “district.” That folded in downtown Kabul during the hedge fund scandal of ‘08.

THE LEAN NEWS DIET! You watch what’s going into your body. Watch what’s going into your brain!

Order now! Operators are standing by — and very worried about it. 
(Offer not valid in Mississippi, Alabama, Texas and other American Bottom Third states.)